Microsoft’s latest API update gives advertisers deeper search-to-landing-page insights, device exclusions for PMax and more.
Microsoft Advertising is putting advertisers on notice: If AI helped create or materially alter your ad, consumers may need to know about it. AI-generated creative is becoming routine in advertising, ...
Microsoft Advertising has launched Product Explorer, a new Merchant Center feature designed to help advertisers better understand product status and performance. The tool provides a searchable view of ...
Microsoft published its new Microsoft Advertising features that it released over the past month. This goes across Performance Max tools, reporting, new values, targeting, and more. Here is the list ...
Performance lagging in Microsoft Ads? Navah Hopkins covers what’s going wrong, what’s working, and how to get your account in shape. As some of you have already heard, I accepted the role of Microsoft ...