As the column’s name suggests, Thaler set out to challenge standard economic thinking by testing economic anomalies—in other words, what happens when our irrational, some might say human, selves are ...

Behavioral economics helps investors understand irrational market behaviors and customer choices. Examples of behavioral economic theories include loss aversion and sunk-cost fallacy. Recognizing ...

Suggested Citation: "10 Criminal Justice System." National Academies of Sciences, Engineering, and Medicine. 2023. Behavioral Economics: Policy Impact and Future ...

In the workplace, it is easy to forget our humanity. In business, people discuss serious topics like the bottom line and strategic planning, therefore it is assumed everyone is driven purely by data ...

To understand and predict human behavior, read between the lines for how our words are driven by our need for self-confidence.

The late Princeton University psychologist Daniel Kahneman changed our understanding of how we make decisions, especially financial ones, proving that we are far more irrational than we think.

Explore how indexing tracks economic trends, supports passive investing, and serves as a benchmark tool for comparing market ...

Losing weight is incredibly difficult. People who have put on unwanted pounds need all the help they can get to trim their waistlines. Will behavioral economics come to their rescue? Behavioral ...

Developing a detailed understanding of how buyers decide to purchase a product or service and how non-buyers decide not to buy can be crucial information for a company wishing to elevate itself to the ...

Behavioral economics combines information about human behavior and outcomes with more standard methods of economic analysis. Behavioral economics has been applied in various contexts such as ...